DISCOVER CARD In-Statement Newsletters
Discover had been using a variety of design firms to create in-statement promotional newsletters for its five different Discover Cards. According to the client, all were fine at design, but none really had a good grasp of branding, and how to implement an existing brand standard across audiences while effectively segmenting messaging and prompting response. Our experienced team was able to do all that and more, resulting in a project-by-project relationship that endured for several years (until all was taken in-house)

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